Do Chromebooks have the right business appeal?

Brad Jefferson, the CEO of Animoto thinks: “Cloud computing is really a no-brainer for any start-up because it allows you to test your business plan very quickly for little money. Every start-up, or even a division within a company that has an idea for something new, should be figuring out how to use cloud computing in its plan.”

Companies like Animoto are enjoying the cost savings right now and embracing the numerous possibilities being created to improve IT and business operations with cloud services.

Google wants to continue this momentum with Chromebooks. David Girouard, president of Google Enterprise told reporters at the I/O Conference in San Francisco on May 11th: “Corporate computing has been broken for a long time.”

To help fix it, the Google team has introduced Chromebooks for Business starting on June 15th. Basically, businesses can rent Chromebooks for three years with support, hardware replacement, continuous software updates, warranty and Web-based management, all included for a monthly fee of $28 per user. That’s $336 annually and $1,008 for three years.

This represents a huge cost savings from the norm, says Google, citing Gartner research that estimates each desktop in a corporation costs between $3,000 and $5,000 per year to manage. Laptops can be even more costly.

Google had a few customers on hand to relay their experiences. Sanjay Dhar, VP of IT for Logitech, had employees in his firm test 400 machines in nearly 30 different countries. Dhar said it was feasible that 90 percent of Logitech could move over to Chromebooks. Dhar noted that if a hard drive fails (under the current situation) there’s time and resources expended to replace files, drivers and applications but that burden is removed from IT by using Google’s Chromebooks.

Educational and government offices have a similar but less costly plan starting at $20 a month per user.

About Cliff Boodoosingh

Cliff Boodoosingh has been writing on Internet-based technology for more than 10 years. At Dow Jones he covered the money markets, Canadian dollar and daily hot stocks. He authored Regional Analysis sections and competitor profiles for business intelligence reports on the mobile/wireless markets at Marcus Evans. He recently moved from managing digital publications and media coverage for the Technology Division at VerticalScope to oversee content development at, a new personal finance portal.
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12 Responses to Do Chromebooks have the right business appeal?

  1. Adam says:

    If you are considering Chromebooks but don’t want to leave your Windows apps behind, you should look at Ericom AccessNow, a pure HTML5 RDP client that enables Chromebook users to connect to any RDP host, including Terminal Server (RDS Session Host), physical desktops or VDI virtual desktops – and run their applications and desktops in a browser.

    Ericom‘s AccessNow does not require Java, Flash, Silverlight, ActiveX, or any other underlying technology to be installed on end-user devices – an HTML5 browser is all that is required.

    For more info, and to download the beta, visit:

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